Your marketing deserves so much more than just mashed together digital odds and ends piece-mealed from the freebie bin. To gain a competitive edge you need to boost your customer engagement. These 10 digital tools coupled withRead more

Chatbot marketing may seem complicated at first, but due to the emergence of chatbot platform tools, creating and distributing a chatbot on your business website is now easier and more affordable than ever. The firstRead more

A good Instagram engagement rate is essential to growing your account, with the popularity of the instagram platform for both brands and influencers gaining an edge in the attention driven economy is crucial. In orderRead more

Life at a small company, 50 employees or less, has its upsides. But an employee departure is not one of them. When someone from the team moves on to new opportunities, everyone feels it, whetherRead more

Today there are nearly 12 million women-owned small businesses in the United States that generate almost $1.7 trillion in revenues. But 30 years ago, it wasn’t the same story – these business owners’ financial futuresRead more

  Today, food delivery competition has expanded from traditional restaurants to include local grocery stores and data-driven giants like Amazon. To stand out, companies need a competitive differentiator. Domino’s, founded in 1960, cut through theRead more

Today’s teens can easily connect with like-minded people by making videos and sharing them. For some 85 percent of U.S. teens, a smartphone is their tool of choice to watch, share and publish videos, accordingRead more

Micro–Influencers Are the New Gatekeepers of Social Media. They areeveryday people with an authentic following of more than 3000+. When used correctly, micro–influencers provide a powerful, highly targeted, cost-effective option for marketers on a budget.Read more