Facebook is a primary source of traffic for your website, are you using it to it’s full potential? No matter if you’re just starting to use Facebook as a marketing tool or you’ve been a social media manager since facebook was just a twinkle in Zuckerberg’s eye.
Social media marketing is important for businesses, With so many different social media management tools available and their importance to any social media marketer, it can be very difficult to find the right tool for you. The best social media marketing tools enable you to drastically increase your conversion rate and improve over-all ROI.
You want to spend less time and get better results from your Facebook marketing efforts, there are many tools available for marketers using the platform of course. If they’re helpful and free, why not give them a try?
Here are some solid free tools & resources to help market your business on Facebook:
If you’ve ever wasted time trying to get a Facebook post to look the way it should, make sure you’ve got the handy Facebook debugger in your toolkit. You can use the Sharing Debugger to see the information that is used when your website content is shared on Facebook, Messenger and other places. The Batch Invalidator will let you refresh this information for multiple URLs at the same time. Open Graph markup lets you take control over how your website content appears to others.
An easy social media management tool that works with Facebook, Twitter, Instagram, LinkedIn, Google+, and YouTube. Agorapulse allows businesses to effortlessly manage their Facebook page. AgoraPulse covers basically everything you could possibly need for social media marketing.
3. Facebook Page Manager App
Manage your Facebook Page, right from your phone. With the Pages Manager app you can stay informed and respond to customers immediately.Mobile posting
4. Drum Up
DrumUp discovers and helps you share great content to your social media accounts
so you can start meaningful conversations with your followers. DrumUp mines through tons of content across the web in real time, and uses sophisticated algorithms to recommend fresh stories most relevant to your audience.
Learn more about your Facebook audience with the Audience Insights tool. Audience Insights allows you to get consumer insights on particular topics. Get information about the people who visit your Facebook business Page, see your Facebook ads or join your Custom Audiences with Audience Insights.
Add powerful functionality to your own websites with apps that automatically pull in content from 3rd party websites such as YouTube, Vimeo, Facebook, Instagram, Twitter, Tumblr, Pinterest, iTunes, Spotify, 500px, Flickr and many others.Their apps aren’t your typical cookie cutter designs. They are full featured and designed to keep your website visitors engaged and keep them on your own website as long as possible.
Build the perfect social schedule directly in your calendar. Stop wasting time jumping from one tool to the next — keep your social + content in one place.